Program & Channel Marketing Challenges
Moderator:
Karl Woolley, Producer, Tell - Tale Productions Ltd
Panelist:
Shari Donnenfeld, Consultant, Fox Kids Europe
Speaker:
Stephen Friedman, VP, Marketing & Communications, Discovery Networks Latin America/Iberia
How do you market the same TV brand in different markets where your
target audiences are different? How do you maintain a consistent brand
message when language and cultures differ? Join in on the discussion
of marketing programming and channel brands to different kids around
the world.
Submit questions for this session
|